
Kraft Heinz - Karvan Cévitam
Briefing Develop a concept to that reclaims the leadership Karvan Cévitam, a lemonade brand.
Concept Put Karvan Cevitam back in the driving seat by seeking out Faberyayo, an influential Dutch recording artists known for its quirky hooks and rhymes that create a song for all generations of Lemonade lovers. Together we created the song “Limonade”.
Role Assisting the senior team with concept creation and creative research.
Agency Wink