Briefing Develop a concept to that inspires bud drinkers to do big things in live.

Concept Collaborate with Dutch superstar Snelle to open doors for aspiring artist. By sharing Snelle’s phone number and utilising whatsapp, we gave talent across the Netherlands the chance to be heard and signed by Snelle’s label. The winner received a record deal, personal guidance and a limited edition designed Bud jacket designed by Tom de Regt. This initiative embodies Bud’s believe that ‘The Stage is Yours to Take’ - an inspiration for all to just go for it. 

Role Assisting senior art director with concept creation, art direction, direction & strategy.

Agency Wink